SustainableOmanSustainableOmanWhat is Al-Monasabat Al-Alamiya?
International days, or Al-Monasabat Al Alamiya in Arabic, are occasions to educate the public on issues of concern, to mobilise personal will and resources to address global problems, and to celebrate and reinforce achievements of humanity.
On this World Radio Day, let us recognize the enduring power of radio to promote diversity and help build a more peaceful and inclusive world.
UN Secretary-General António Guterres
Radio is a powerful medium for celebrating humanity in all its diversity and constitutes a platform for democratic discourse. At the global level, radio remains the most widely consumed medium. This unique ability to reach out the widest audience means radio can shape a society’s experience of diversity, stand as an arena for all voices to speak out, be represented and heard. Radio stations should serve diverse communities, offering a wide variety of programs, viewpoints and content, and reflect the diversity of audiences in their organizations and operations.
Radio is a low-cost medium specifically suited to reaching remote communities and vulnerable people, offering a platform to intervene in the public debate, irrespective of people’s educational level. It also plays a crucial role in emergency communication and disaster relief.
Radio is uniquely positioned to bring communities together and foster positive dialogue for change. By listening to its audiences and responding to their needs, radio services provide the diversity of views and voices needed to address the challenges we all face.
UNESCO’s Executive Board recommended to the General Conference the proclamation of World Radio Day, on the basis of a wide consultation process, carried out by UNESCO in 2011, further to a proposal from Spain. The leader of the project, the Academia Española de la Radio, received support for the proposal from diverse stakeholders, including major international broadcasters and broadcasting unions and associations.
The date of 13 February, the day United Nations Radio was established in 1946, was proposed by the Director-General of UNESCO.
UNESCO’s General Conference, at its 36th session, proclaimed 13 February as World Radio Day.
On 14 January 2013, the United Nations General Assembly formally endorsed UNESCO’s proclamation of World Radio Day. During its 67th Session, the UN General Assembly adopted a resolution proclaiming 13 February as World Radio Day.
The objectives of the Day are to raise greater awareness among the public and the media of the importance of radio; to encourage decision makers to establish and provide access to information through radio; as well as to enhance networking and international cooperation among broadcasters.
Why Do We Mark International Days?
SustainableOman, as a supporter of the SDGs and Oman Vision 2040, has embraced them as a powerful advocacy tool. Each international day offers many actors the opportunity to organise activities related to the theme of the day.
SustainableOman makes an international day, in addition to the Sultanate’s special days, a part of our awareness building campaign.
